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An organization which focuses on consumers satisfaction is practicing

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Commerce JAMB 2018

An organization which focuses on consumers satisfaction is practicing

  • Marketing concepts checkmark
  • Selling concepts
  • Consumerism
  • Market segmentation

The correct answer is: A

Explanation

The marketing concept is a customer-centered β€œsense and responds” philosophy. The job is not to find the right customers for your product but to find the right products for your customers

The marketing concept is the belief that companies must assess the needs of their consumers first and foremost. Based on those needs, companies can make decisions in order to satisfy their consumers' needs, better than their competition

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