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A disadvantage of personal selling is that it

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Commerce JAMB 2018

A disadvantage of personal selling is that it

  • Increase a companyโ€™s number of customers
  • Reduces a company area of patronage
  • Increases a companyโ€™s operating costs checkmark
  • Decreases a companyโ€™s operating costs

The correct answer is: C

Explanation

Personal selling is also known as face-to-face selling in which one person who is the salesman tries to convince the customer in buying a product. The major disadvantage is increase in the companyโ€™s operating cost

the cost of operating personal selling is high

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